The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Continental Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our Anchorage community, but to serve it as well.
Alaska SPCA
Chugach Park Fund
North Star Elementary School
Anchorage Pride Festival, Nordic Ski Association Anchorage, Salvation Army, Ski4Kids / Ski4Women, Stone Soup Group
Providence Cancer Center, Hospice of Anchorage, Newborns In Need, Providence Cancer Center, St. Jude Children’s Research
Love Promise Stories from Continental Subaru
Subaru and Continental Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Continental Subaru Loves Empowering Young Girls to Dream Big - Clair D
Continental Subaru, believes in supporting the growth of young girls in the Anchorage community, helping them build the resilience and confidence to chase their dreams. I, Clair DeGeorge, in partnership with Strong Girls United, strive to empower girls through multi-sport experiences, mentorship, and resilience-building activities. Much like a Subaru navigating any terrain, we encourage young girls to face life’s obstacles with strength, determination, and an unshakable belief in themselves. Through Subaru’s support, we were able to bring professional women’s hockey players to Alaska to lead camp sessions, giving girls the chance to learn from role models who have paved the way at the highest levels of the sport. This experience not only created lasting memories on the ice, but also showed these young athletes that they, too, can break barriers. Together, we’re helping empower the next generation of women in Alaska to believe in their potential and carry that confidence into every part of their lives.
Continental Subaru Loves to Care! - Susan K
On June 16th, 2025, Continental Subaru Staff members delivered 80 blankets and comfort items to the Anchorage Providence Cancer Center in Anchorage, Alaska. In addition to the Subaru blankets, team members donated other comfort items to the Cancer Center like warm socks, magazines, puzzle books and hand lotion. Continental Subaru believes in supporting our Anchorage community and our hard working amazing health caregivers!
Continental Subaru Supports Abused Women's Aid in Crisis (AWAIC) - Joshua S
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Anchorage, this is a harsh reality. Helping others strengthens communities, which is why Continental Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Continental Subaru have helped nearly 900,000 children and adults in urgent need. On 01/15/2025, Continental Subaru donated 120 coats to Abused Women's Aid in Crisis (AWAIC). These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Continental Subaru Loves the Earth - Susan H
At Continental Subaru, we care deeply about our community and are committed to keeping our neighborhoods vibrant and healthy now and for generations to come. Trees are vital to this effort— they provide oxygen, cool our community, filter water, clean the air, prevent flooding, and improve health. But every year, our community loses trees due to age, disease, infestation, and extreme weather Subaru and retailers like us are proud to partner with the Arbor Day Foundation to help address this problem. This spring, as part of our Subaru Loves the Earth initiative, Continental Subaru provided and distributed 100 of mature, regionally appropriate trees that will benefit communities for generations. This year alone, Subaru of America and its retailers provided and distributed 100,000 trees to communities across the country. Through this new partnership and other initiatives, Subaru and retailers like us have helped distribute and plant over 1.1 million trees so far — and this is just the beginning! Together, we are growing a greener and healthier Anchorage for generations to come.
St. Jude LOVES Continental Subaru - Carla B
2025 marks the 13th year Continental Subaru has been the title sponsor of the Country Cares for St. Jude Kids radiothon on KBEAR (KBRJ) 104.1 In that time, they've donated $15k directly to St. Jude while also donating a portion of their advertising in support of St. Jude by increasing awareness of their mission and life saving research. Our KBEAR Country Cares and KWHL Rocks St. Jude broadcast took place on April 5th and 6th and we raised $100,219! We've raised over $2.3 million for the kids of St. Jude since our very first radiothon in Alaska. This year we surpassed $1.1 million in funds raised during the 13 years Continental Subaru has supported us. We couldn't do this every year without the generous support of our local community and our amazing sponsors, like Continental Subaru. Alpha Media Alaska LOVES Continental Subaru! Thank you so much for your continued support!!
We're Making A Difference Across The State. Thank You! - Cyrese G
Being selected as the Continental Subaru Hometown Charity recipient has been a tremendous honor and a true turning point for the Alzheimer’s Association, Alaska Chapter. Thanks to this generous support, we’ve been able to expand our educational and research programs into new communities across the state—including Ketchikan, Kenai, Juneau, and Fairbanks—bringing vital resources and support to more Alaskans than ever before. This partnership has also opened the door to exciting new collaborations and helped us grow our volunteer base, empowering even more individuals to join the fight to end Alzheimer’s. With increased capacity, we’re proud to offer guidance and information on promising new Alzheimer’s treatments now in the final stage of the development pipeline, offering hope to families facing this disease. Additionally, this support has strengthened our advocacy efforts, helping us bring new attention to the urgent need for dementia care and caregiver support across Alaska. We’re raising our collective voice in Juneau and beyond to ensure those living with dementia—and those who care for them—are not forgotten. We are deeply grateful to Continental Subaru and the staff who made this donation possible. The impact has been truly statewide!
Physical Activity at North Star Elementary - Rick S
Thanks to Continental Subaru’s generous donation, North Star Elementary students now have a 9 Square in the Air set to enjoy in PE! This exciting new equipment has already benefited every student, from kindergarten through 5th grade. By playing 9 Square students have practiced skills such as teamwork, problem solving, communication, and sportsmanship all while learning how to navigate both winning and losing with resilience and respect. It’s also helped them build important athletic skills while having fun. This 9 Square set will be enjoyed by our students for years to come, not only in PE classes but also during special events like field day, creating lasting memories and fostering a love for physical activity. We are so grateful to Continental Subaru for their commitment to our students’ growth, teamwork, and well-being!
Heartfelt Thanks for Coats from Subaru Loves to Help and Operation Warm - jeff J
On behalf of everyone at AWAIC—Abused Women's Aid In Crisis—we extend our deepest gratitude for your generous donation of coats and other essential items. Your kindness and support help us continue our mission to provide safe shelter, intervention, and prevention services for those affected by domestic violence. Your commitment to community outreach truly embodies the spirit of compassion. More than just providing warmth, your contributions bring hope and comfort to survivors, empowering them to move forward with resilience and dignity. We are incredibly grateful for partners like you who recognize the importance of lending a helping hand to those in need. Your generosity has made a meaningful difference in the lives of the individuals and families we serve. Thank you for your unwavering support—we look forward to continuing our partnership and creating lasting positive change together.
Continental Subaru Loves Pets - Susan H
Continental Subaru and Anchorage's SPCA held a pet adoption on October 18th -
Supporting Teachers! - Abby O
Continental Subaru continues to support North Star Elementary by helping us with much needed donations to start our school year. They helped us with school supplies, Clorox wipes, extra printer ink, and our most needed items. Anytime I express a need they are happy to step in. They even supported several of our teachers with individual classroom gifts where they can select their own items to purchase up to $500. As a Title I school we often provide a lot for our students and families and it helps to offer a warm and inviting learning environment. Their individual donations to classrooms really allow teachers to enhance their classrooms. We are so thankful for their continued support and we look forward to a wonderful school year!
